The Grimace’s berry-flavored purple milkshake from McDonald’s has sparked a peculiar TikTok trend where people pretend to die after trying the shake, and now Grimace himself has responded to the viral sensation.
In a tweet from McDonald’s official account, the beloved character Grimace from McDonaldland playfully acknowledged the absurd trend surrounding the Grimace Birthday Shake. The trend gained momentum shortly after McDonald’s introduced the limited-edition shake on June 12 to celebrate the occasion.
TikTok videos showcase mostly teenagers and young customers enjoying the shake, extending birthday wishes to Grimace. However, the clips take a sudden morbid turn, with participants feigning death, often with the shake spilled or splattered nearby, which frankly, is hilarious. Even I sometimes choke on air laughing when I see some of them.
While the trend may seem bizarre, it highlights the power of viral trends and the unique ways people engage with popular culture. McDonald’s playful response demonstrates the company’s ability to embrace internet culture and engage with its customers on social media platforms.
Whether the Grimace shake is truly “to die for” is subjective, but one thing is for sure… The TikTok trend has certainly captured the attention and imagination of young audiences, creating a peculiar moment in pop culture.
— by Karan Balasubramanian
